World Tree Appeal -
A connected world
We live in a very connected world - International trade, rapid communications and affordable travel have brought us closer together. But nature has been globally connected for millions of years. Everything in nature affects something else which means that green issues have to be addressed globally.
Our lives and businesses may seem local but our commercial choices and western standards of living create global impacts on economies which effect peoples’ lives and the environments in which they live.
We have to face the fact that we live in a global community. This gives us global responsibilities for people’s lives and the environments they live in.
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World Tree Appeal
World Tree Appeal is our initiative for extending the benefits of tree planting to developing countries. People must live - and their lives will always create an environmental impact. The challenge for us all is how to reduce that impact while helping developing countries to develop financially, raising the standards of living of their people.
 For many people this means introducing things that we in the West would consider standard – clean water, sanitation, proper nutrition, health care and decent education.
Working towards these aims we have a number of different projects and a number of partners to help us achieve them.
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Why should a company consider World Tree Appeal?
• The environment is a global issue and must be addressed globally
• Developing countries have the need and desire to conserve and plant trees but lack the financial resources to do so
• Trees create vital habitat and promote biodiversity - a valued global inheritance and future asset. We all have a responsibility to be global stewards.
• Tree planting can be linked to many other humanitarian benefits - making a greener world and a better life for all
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Computers for Africa
When a Tree Appeal partner chooses to support Trees for Schools, they don’t just make a difference to the future generation of our country, but to children across the globe. Every hundred trees planted in UK schools sponsors the shipping of a refurbished computer to a school in Africa. These computers are provided and delivered to Africa through Computer Aid International, an organisation that offers products and support to developing countries.
The constant replacement of technology in Western society means that perfectly functioning computers are very quickly becoming obsolete but these redundant computers make a life changing addition to African communities. Each computer gives approximately one hundred underprivileged children an invaluable grounding in computer skills, empowering them for the future.
By becoming involved in this scheme, companies have a unique opportunity to make a significant difference to the lives of these African children, as well as dramatically extending the life of redundant PCs.
Working together, we can build a greener, fairer and more connected world.
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Computer Aid is a UK registered charity that aims to reduce poverty through practical ICT solutions. Computer Aid takes in donations of computers and laptops, refurbishes them and sends them to not-for-profit organisations in the developing world, for use in agriculture, health and education.
Computer Aid International (registered charity no. 1069256) has provides professionally refurbished PCs and support services to support disadvantaged people in developing countries. The charity was started in 1998 by international development professionals who noticed the huge need for computers in the organisations that they were working with in Africa and Latin America. Since then the charity has provided over 140,000 PCs to where they are most needed in schools, hospitals and other educational and non-profit organisations in over 100 developing countries.
 Just as it is in the UK, computer literacy is an essential skill for anyone seeking professional employment in Africa - but the high cost of new equipment means that most schools cannot offer IT training to their students. Every penny that Computer Aid International raises through its partnership with Tree Appeal will be used to cover the cost of refurbishing and shipping PCs to schools and colleges in Africa that would otherwise be unable to afford such facilities.
The shipping of one computer to an African school gives 100 children a grounding in computer skills.
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Photobox
Over the years, Tree Appeal has been lucky enough to attend hundreds of planting days and we have some amazing pictures to commemorate the events. Tree Appeal has set up galleries for all of our historical plantings, as well as any future plantings, on professional photograph website Photobox.
Here, the full collection of imagery from any planting event can be viewed either as thumbnails or a slideshow. Additionally, individual pictures are available to purchase. Every 100 photos purchased sponsors the shipping of a refurbished computer to Africa which, over its extended life, gives approximately 100 underprivileged children a grounding in computer skills. By simply purchasing one photo you will give an African child valuable computer skills, empowering him or her for the future. Your support helps us to deliver a greener, fairer and a more connected world.
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Tree Twinning
A greener world and a better life for all
Through "Tree Twinning" you can opt to match every tree planted in the UK with another in Africa. Your first 'twin' tree is planted in one of our UK locations for all the environmental, biodiversity and social benefits that Tree Appeal champions. Your other 'twin' is planted by one of our charity partners, giving some of the poorest communities in the world the resources they need to fight poverty and become self reliant.
Tree Twinning demonstrates your company’s commitment toward meeting the environmental and humanitarian challenges of our times – at home and abroad. Linking your brand with World Tree Appeal provides unique and authentic evidence of your company’s Corporate Social Responsibility. Under the Tree Twinning partnership your company will receive regular reports about the villagers who are benefitting from the trees, giving you powerful stories to share with your clients and staff.
Taking a global view of our future shows that your company understands the importance of the triple bottom line: human and environmental profit, as well as financial profit. Tree Twinning will make a real difference in the UK too – buy 100 trees and 50 will be planted in the UK in a location you can visit and enjoy, while their ‘twins’ help African communities to thrive, not just survive.
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 World Tree Appeal - reducing our environmental impact
A lack of understanding of environmental stewardship has caused today’s global environmental problems with many species becoming extinct and many more now on the endangered list.
The way forward is to replace that lack of understanding with enlightenment through education, engendering the need to carry out our global business practices in environmentally sustainable ways. Tree Appeal believes the future lies in the education of children at home and abroad so that they gain an appreciation of the global connectedness of nature and people.
By linking education to tree planting activities we are growing trees and minds, making, ‘a greener world and a better life for all’.
In developing countries poverty is still very prevalent and education is by no means accessible to all. The quality of education can also be poor. The two most valuable resources a country has are its people and its environment. The way to harness and preserve both is through education which brings knowledge and the desire to create change.
By working with developing countries through their education we can give them the benefit of our experience. An important lesson is how we in the West got it wrong by not making the environment integral to our business activities.
Tree Appeal assists developing countries by making education accessible to all, improving its quality and linking it to environmental education through the growing and planting of trees. Through "Tree Twinning" companies can opt to match every tree planted in the UK with another in a developing country. This is particularly appropriate for companies with an international element.
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